Powering Your Profits: Calculating ROI for Electric Rental Fleets

*This content is brought to you in partnership with Briggs & Stratton (Vanguard).

The move to electric equipment presents a major opportunity, but the higher initial cost can make the financial return uncertain. How do you build a business case that looks beyond the sticker price to justify the investment?

This guide provides a practical framework for calculating the Total Cost of Ownership (TCO) and proving the true return on investment (ROI) of battery-powered equipment. It’s designed to help both OEMs and rental owners make confident decisions about electrification.

In this guide, you'll learn to:

• Analyze key TCO factors: purchase price, fuel, maintenance, and resale value.
• Understand how market drivers in construction, industrial, and turf create opportunities.
• Learn how lower operating costs lead to a surprisingly fast payback period.
• Build a powerful business case for your next electrification investment.

Ready to power your profits? Complete the form to download your free guide.